Meet the biggest high street in the world!
Every second of every day, a Google search is made (we’re all guilty of using Google at least once a day!) and brands – from small independents to global names – fight for the attention of their audience.
of marketers say PPC is hugely beneficial for their business. (Hanapin Marketing, 2019)
Advertising that puts you in the driving seat.
PPC advertising is a strategy that puts advertisers firmly in the driving seat of their marketing as you only pay a fee, also known as a CPC (cost-per-click), when a consumer clicks on your ad. PPC gives you complete freedom to switch ads on and off and increase and decrease budgets as needed, with immediate visibility and results. Sounds simple, right? Not quite…
Being successful with PPC advertising is much more than simply choosing the keywords you want to appear for and publishing your ads. It requires regular work – from choosing match types, to developing ad formats and ad extensions to setting up time-of-day bidding and audience targeting. Then it’s a case of rinse and repeat until you find the recipe for success. PPC demands a lot of time and commitment but as a business owner, you’re already spinning a lot of plates, so it’s time you may not be able to afford. We get under the skin of your business’ strategy, audience and brand to develop and manage PPC advertising campaigns that put your business in front of the right audiences, with the right message and at the right time to drive brand awareness and conversions.