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30th Apr 2021

We’ve had a ball designing STFC’s programme

We’ve had a ball designing STFC’s programme
We’re extremely proud to have designed the one and only Shrewsbury Town matchday programme of the 2020/21 season!

This programme has been specially designed for the Town’s penultimate home match of the season against Oxford United, kicking off at 3pm on Saturday 1st May 2021. After a difficult year for all, including the local football fans, the commemorative programme is a fantastic way for both the club and its supporters to celebrate the end of a very unique(!) season.

Even better, all proceeds from the programme will go towards supporting Shrewsbury Town in the Community, the official charity of Shrewsbury Town Football Club.

Click here to purchase your special edition matchday programme

Beautifully designed

With a heavy emphasis on Shrewsbury Town’s colours, contrasting blue and rich yellow colours form as the basis for the colour palette throughout the programme. Adopting a minimalist, contemporary style, our Creative team have bought character by using a combination of clean serif typefaces and outline fonts. To give the commemorative edition a luxury touch, the one-off programme is finished with a premium cover and foiled in rich metallic inks.

Inside the programme, fans will enjoy matchday articles and features, exclusive interviews and a season review from Aaron Wilbraham and David Longwell who have stepped up to oversee the team whilst STFC Manager, Steve Cotterill, recovers from a tough battle with Covid-19. In addition, there is further exciting content showing how Shrewsbury Town in the Community has continued to help the local area during this trying year.

We are delighted to be able to offer supporters and fans the opportunity to purchase a match day programme in the most strangest of years.

The quality and care that has been taken by the Reech team in the production is unbelievable, and we hope the fans love it as much as we do. The money raised will make a huge difference to Shropshire.

Jamie Edwards, Chief Executive Officer at Shrewsbury Town in the Community


Have a sneak peek of the programmes being printed at WPG, the official printers of the programme.

We’re really proud to work alongside Shrewsbury Town in the Community and WPG to create the first and last edition of a special commemorative STFC programme for the entire season.

Dena Evans, Creative Director at Reech

Supporting the Community

All proceeds from the programme go towards supporting Shrewsbury Town in the Community, the official charity of Shrewsbury Town Football Club. From Soccer Schools to Extra-Time Hubs, the fantastic team at Shrewsbury Town in the Community deliver over 35 projects every week across Shropshire to help improve health and wellbeing, build safer communities and strive towards better life chances.

Learn more about Shrewsbury Town in the Community

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