Tell your story in a unique way.
Animation offers a different way for you to engage with your audience and express your brand message. Taking a sequence of static images and playing them in quick succession, animations are a key visual communication tool and can make mundane content vivacious and engaging.
Kicking your marketing up a notch.
An animation is a visual movement that is created by a series of images. But animation is so much more. Investing in video and animation services gives you so much versatility, bringing your marketing to life in a number of ways; from transforming your social media presence and taking your digital campaigns to new heights. But what many don’t know is there are different types of animation – each of which can be used in a different and dynamic way.
Traditional animation is predominately 2D and follows a more old school approach that is similar to the original works of Disney animations. Concepts and imagery are drawn on paper, with every single frame captured to create the motion seen on screen. Time consuming but impressive!
With this form of animation, the motion is created through the use of vectors rather than pixels. For example, JPEGs, GIFs and BMP are pixels which can have their quality altered as they are shrunk or expanded. With vectors, the resolution matters less, and characters and structures can be created through simple shapes. This is ideal for simple, or low budget animation requirements.