increase in bookings
growth in social media audience
increase in organic search traffic
increase in bookings
growth in social media audience
increase in organic search traffic
Williams Leisure are a family-owned and run group of holiday parks based in the Midlands. They have 4 stunning parks with something for everyone – whether that’s secluded lodge retreats or family-friendly holidays. They offer overnight stays and holidays as well as lodges and holiday homes to buy, so people can own their own piece of tranquility.
Williams Leisure had a great local reputation, however, their brand and digital presence was outdated and inhibiting their commercial growth. They challenged Reech to create a new visual identity and user-friendly website that would drive conversions across their holiday and ownership offering. We were also challenged to plan and launch an ongoing marketing strategy to drive consistent traffic, leads and ultimately sales for the ownership side of their business.