campaign impressions
increase in website traffic YoY
HTQ page 2nd most visited page
campaign impressions
increase in website traffic YoY
HTQ page 2nd most visited page
Shrewsbury Colleges Group (SCG) is a leading higher education provider in Shropshire, offering a diverse range of learning options from A-Levels to university-level qualifications. SCG caters to both school leavers and career professionals, emphasising flexible learning paths and personalised student support.
SCG faced a significant perception hurdle within Shropshire. Despite their comprehensive offerings, they were primarily viewed as a provider of A-Levels and college-level courses in sports, arts, and construction. With the launch of innovative Higher Technical Qualifications (HTQs), SCG needed to raise awareness of their new university-level courses, establish credibility as a provider of higher education all whilst attracting a diverse audience segments including school leavers, business leaders, and career changers.
Harnessing insight to boost conversions across core platforms.
Driving more traffic to your website with increased visibility.
Targeting your ideal client profile to deliver real results.
Capturing your story through photography, animation and video.